Product Marketing Manager

Posted by: Meridian Corp

Location: Austin, TX, Austin, USA

Employment type: full time

Pay: $100,000 - $130,000

Originally posted: Original publication date unknown

Meridian Corp is seeking a Product Marketing Manager to drive go-to-market strategy for our enterprise software products. You will work with product, sales, and marketing teams to position products, develop messaging, and create sales enablement materials. This role involves market research, competitive analysis, and customer segmentation. You will produce product launches, case studies, and thought leadership content. The role requires understanding of B2B sales cycles, enterprise buyers, and technical products. You will also manage product pricing, packaging, and promotion strategies. This is a strategic role that bridges product development and market success. You will be measured on product adoption, win rates, and marketing campaign effectiveness. The enterprise software market is competitive, so clear differentiation and compelling storytelling are essential. We value creativity, strategic thinking, and a deep understanding of customer needs. This role offers the opportunity to shape how the market perceives our products and drives revenue growth.

Requirements

4+ years of product marketing or marketing experience in B2B technology or SaaS. Bachelor's degree in Marketing, Business, or related field. Experience with product launches, positioning, and messaging. Strong writing and presentation skills. Experience with market research and competitive analysis. Understanding of B2B sales processes and enterprise buyers. Experience with marketing automation and CRM tools. Data-driven approach to marketing. MBA or advanced degree is a plus. Experience with enterprise software or SaaS products.

Benefits

Competitive salary with bonus. Comprehensive health benefits. 401(k) with match. Flexible work arrangements. Marketing budget and tools. Professional development support. Team events. Modern office in a tech hub. Creative and strategic environment. Career growth opportunities.

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